In a bold initiative aimed at transforming Debark City into a premier tourist destination, President Taye Atsekeslassie declared, “Debark City should be developed to bring the world's eyes to the Northern Mountains.” Speaking at a revenue-raising program in Addis Ababa, the president emphasized the city's potential as the gateway to the breathtaking Simien Mountains National Park, a UNESCO World Heritage site renowned for its dramatic landscapes and unique wildlife.
The event, attended by top senior federal, regional, and local government officials and stakeholders, aimed to raise funds for infrastructure improvements in Debark, which sits at an elevation of approximately 2,850 meters. “Developing Debark City is essential for properly utilizing the blessings of the Northern Mountains National Park,” President Taye stated, highlighting the city’s critical role in promoting tourism.
The president recounted his travels abroad, noting that he often encountered a different perception of the Northern Mountains. “It is our duty as citizens to develop this natural beauty, which is considered a gem in other countries,” he asserted. He called for collaborative efforts among citizens and government bodies to enhance the national park's offerings, which include diverse flora and fauna, as well as stunning mountain ranges.
Debark serves as a vital hub for tourists and trekkers eager to explore the Simien Mountains, with its cool climate and picturesque surroundings. The local economy heavily relies on tourism, agriculture, and small-scale trade. “We must open the door for the world to learn more about our natural treasures,” President Taye urged, reinforcing the idea that enhancing Debark's infrastructure could lead to increased visitor numbers.
Residents echoed the president's sentiments, highlighting the town's vibrant market and cultural offerings, which play a significant role in attracting visitors along the route between Gondar and Axum. In addition to improving infrastructure, the president recommended investing in training programs for local guides and hospitality workers. “Empowering our people with skills will ensure that we provide exceptional services to our guests,” he explained.
During the occasion, Amhara Regional State President Arega Kebede noted that such development efforts would benefit future generations and stimulate investment. The forum indicated that with over 26,000 annual visitors, the initiative seeks to transform Debark’s tourism potential into tangible economic growth and improved community engagement. The development plan also includes environmental conservation measures to protect the unique endemic wildlife found in the region, such as the Gelada baboon and Ethiopian wolf, it was learned.